Whether it’s completing a blogging challenge, working towards an epic post, or just trying to complete your editorial calendar there are some blogging situations you can find yourself in where you want to keep going, but really struggle to maintain motivation. You struggle to access every drop of willpower, or mental strength to get your blogging task […]
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We’re all familiar with Patagonia, Method, Warby Parker and Etsy as brands that are using the power of business to address social and environmental problems. What you may… Read More
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So, if you’re reading this you’re likely interested in the subject of content repurposing. If so, you’re on the right track. Content repurposing is the best way to get brand new content by reusing the content that you already have. Content repurposing is often easier than trying to create brand new content. This ease means […]
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If your company has brick-and-mortar locations, be sure to include the names of those locations in links and titles about those stores. This will help increase the likelihood of being found when a user performs a location-specific search. You are much more likely to be the best of the business in your city or state than globally, and so you rank higher in local searches.
Search engine optimization – the process of tweaking webpages to get better rankings on the search engine results pages – is not just a matter for the most technologically-savvy webmasters. There are simple tips that any website owner can use to dramatically improve their website’s search engine performance. This article shares just a few of them.
You should make sure that the search engine optimization you choose, uses a quality and proven technique. Stuffing keywords haphazardly throughout your site won’t do anything but lower your audience’s confidence in your legitimacy. Consider custom-made content that is specific to your business. This will draw in the audience and encourage them to explore the rest of your website.