Content Curation News Archives

Content Marketers, Share Your Voice with Podcasting

In recent years, marketers have experimented with many different forms of content, such as eBooks, infographics and videos. One form of content, which is rapidly gaining popularity, is the podcast. Audio podcasting is a distinct way to communicate with prospects and tell stories in an intimate manner. In this article, Dan Newman provides five reasons why small businesses should add podcasting to their content marketing mix. One advantage? You can distribute through many channels: While the most common thing to do is to broadcast your podcasts on your website or blog, you can spread their reach across the global audience through services like iTunes,  Stitcher  and  SoundCloud . You can also use social channels to share your podcasts with your audience. Read the rest of Newman’s article to see the other reasons why podcasting can boost your content marketing strategy. For additional ways to fuel your content marketing engine, download Curata’s eBook, How to Feed the Content Beast .

Read original article at Business & Small Business…

Top Content Curation Tools

Tweet

For a couple of years, now, I’ve been practicing content curation in addition to creating content . I create content here on my blog (and my other blogs, too), and Instagram is another place where I create (visual) content.

I practice content curation to “fill in the holes,” so to speak, on platforms like Twitter, and Facebook. Those ones move pretty quickly, and there’s no way I could come up with enough content to keep them happy simply with content that I’ve created. On top of that, who’d want to read only my content all the time? That’s boring, and it’s not playing nice.

I explain a bit more about content creation versus content curation here , but today, I want to share with you my top content curation tools. Screen Shot 2015-01-18 at 8.43.03 AM Hootsuite’s Syndicator: this is my #1 tool, and I literally use it every single day. Simply put, I use it to subscribe to RSS feeds of blogs I trust–Mashable, Social Media Examiner, etc.., then every day, I check through the newest updates from these, and autoschedule them to tweet right from the syndicator. I have mine set up to tweet between 5-7 times a day. If I find a ton of great content, and fill up all of today’s tweets, the autoscheduler just starts pushing them to the next day. It’s awesome. Learn more about Hootsuite’s Syndicator here . Screen Shot 2015-01-18 at 8.20.20 AM Buffer: Buffer is another app that allows you to schedule tweets, and it gives you the option to aut0schedule them, or you can choose specific times a day that you want them to go out. The other thing that’s awesome about Buffer is that, if you give it ideas as to what subjects you are interested in, it will pull some great content for you. You can then schedule that content to go out to Twitter via Buffer. Screen Shot 2015-01-18 at 8.45.00 AM Swayy: I love this app! Again,  you tell it what subjects you are interested in, and it will source content for you, and then you can share and schedule them out to Twitter, Facebook or LinkedIn from there. Screen Shot 2015-01-18 at 8.25.59 AM IFTTT: I am, in general, against automation. That means, I don’t like to automatically post from Instagram to Facebook and Twitter, as a rule. “One size fits all” doesn’t work very […]

Content Curation and Web Traffic with Sniply

Advancements in technology happen all the time.

When a “point of pain” is addressed with a new technology solution, it’s always time for celebration.  I’m celebrating this new service, Sniply, for the pain point it solves for businesses using social media!

Snip.ly is a service which allows you to have the power of social media sharing  with control in the palm of your hand. Sniply allows users to take links to great articles on any website, and then add a custom message in the article that is yours and which can then be directed straight to your website!  So basically you are creating a unique URL to the content so that when a visitor clicks on that link, they go to that web page but also get a custom message from you and a link to a web page on your site that you set. That’s awesome! For many businesses, they need great content to share in their social media channels and one of the best ways to have enough to share was to share content from other sites.  The downside to that is that a user clicking on your shared link in Facebook, for instance, is directed to that site and so you don’t have opportunity to get them to your site. Sniply eliminates the pain of simply sending your social media community to other websites!

How can this work?

Let’s say company builds custom garages and buildings for homeowners and you come across a great web article from a Home and Garden website that shares energy efficiencies and design styles that your company actually already implements.  You can grab the URL to that article, go to Sniply and create your custom footer message that links to a web page on your site where you go into detail on your related services.  You then share the Sniply URL anywhere, such as Facebook, Twitter, and your email news.  Readers click on the link and go to the Home and Garden web article.  The difference is that at the bottom of the article is YOUR call-to-action and link to the article on YOUR website!  This helps you share great content and link to related information on your website.

The great thing about Sniply is that the road is totally reciprocal. From any web page anywhere, you can draw traffic back to your website. This means that for every post you share, you […]

TECH TALK WITH MIKE: Sniply for content curation and web traffic Sniply is a new service that allows you to have the power of social media sharing with control in the palm of your hand. Sniply allows users to take links to great articles on any website, and then add a custom message in the article that is yours and that can then be directed straight to your website. So basically you are creating a unique URL to the content so that when a visitor clicks on that link, they go to that web page but also get a custom message from you and a link to a web page on your site that you set. That’s awesome.

For many businesses, they need great content to share in their social media channels and one of the best ways to have enough to share was to share content from other sites. The downside to that is that a user clicking on your shared link in Facebook, for instance, is directed to that site and so you don’t have opportunity to get them to your site. Sniply eliminates the pain of simply sending your social media community to other websites!

How can this work? Let’s say a company builds custom garages and buildings for homeowners and you come across a great web article from a home and garden website that shares energy efficiencies and design styles that your company actually already implements. You can grab the URL to that article, go to Sniply and create your custom footer message that links to a web page on your site where you go into detail on your related services. You then share the Sniply URL anywhere, such as Facebook, Twitter or your email news. Readers click on the link and go to the home and garden web article. The difference is that at the bottom of the article is YOUR call-to-action and link to the article on YOUR website. This helps you share great content and link to related information on your website.

The great thing about Sniply is that the road is totally reciprocal. From any web page anywhere, you can draw traffic back to your website. This means that for every post you share, you are also doing a bit of guerrilla marketing.

Sniply has a free version (which I am using) and also offers paid services with more no limits on monthly sharing. I […]

By Nathan Deardorff

Education is one of the fastest progressing industries. Today, research, materials and communication can be shared instantly and globally. However, information technology is hardly at its full potential, particularly in education. As a college senior set to graduate in 2015 and asked to write an essay about the future of higher education, here is what I see when I look into the crystal ball. By the year 2050 higher education will be transformed by three trends: automation, curation, and gamification.

1) Automation  in our lives has barely started but we can expect it to grow. A few examples of today’s automated resources are the Nest, a learning thermostat and the smartphone app, If This Then That  (IFTTT). The app allows users to set commands based on circumstances. E.g. if it will rain tomorrow, give me a notification. Or if I take an Instagram photo, set it as my background. Schools could implement this sort of function to their registration system and online services. E.g. if you’re a sophomore in Engineering you need to take one of these three classes. Academic advisors and registration could be cut down significantly. Professors will upload class schedules directly into students’ digital calendar and provide notification for due dates and syllabus changes. Assigned books will be ordered when a student enrolls in a class and delivered digitally or physically based on a student’s preference.

2) Curation is naturally the next step in this process. Internet giants such as  Google and Amazon are examples of how information can be used to give recommendations. The selection of schools itself will be curated by factors of preference. Take Pinterest for example. If the academic sector could create a website that allows research and papers to be “pinned” to boards by users or professors, the capability for searching through the mountains of information online would be easier for the average web user. A high schooler could instantly get a list of all majors and universities based on his interests, skills, and location. Once at the school, this curation will help the student select class electives, find social clubs, and study. The site Reddit.com is a perfect example of how a like-minded group can curate the best ideas. On this site, we see subsections to which members subscribe. We find thousands of these subsections devoted to everything from  the broad topics of “Funny” and “ Politics ” to the niches of “Animals […]

[…]

By Nathan Deardorff

Education is one of the fastest progressing industries. Today, research, materials and communication can be shared instantly and globally. However, information technology is hardly at its full potential, particularly in education. As a college senior set to graduate in 2015 and asked to write an essay about the future of higher education, here is what I see when I look into the crystal ball. By the year 2050 higher education will be transformed by three trends: automation, curation, and gamification.

1) Automation  in our lives has barely started but we can expect it to grow. A few examples of today’s automated resources are the Nest, a learning thermostat and the smartphone app, If This Then That  (IFTTT). The app allows users to set commands based on circumstances. E.g. if it will rain tomorrow, give me a notification. Or if I take an Instagram photo, set it as my background. Schools could implement this sort of function to their registration system and online services. E.g. if you’re a sophomore in Engineering you need to take one of these three classes. Academic advisors and registration could be cut down significantly. Professors will upload class schedules directly into students’ digital calendar and provide notification for due dates and syllabus changes. Assigned books will be ordered when a student enrolls in a class and delivered digitally or physically based on a student’s preference.

2) Curation is naturally the next step in this process. Internet giants such as  Google and Amazon are examples of how information can be used to give recommendations. The selection of schools itself will be curated by factors of preference. Take Pinterest for example. If the academic sector could create a website that allows research and papers to be “pinned” to boards by users or professors, the capability for searching through the mountains of information online would be easier for the average web user. A high schooler could instantly get a list of all majors and universities based on his interests, skills, and location. Once at the school, this curation will help the student select class electives, find social clubs, and study. The site Reddit.com is a perfect example of how a like-minded group can curate the best ideas. On this site, we see subsections to which members subscribe. We find thousands of these subsections devoted to everything from  the broad topics of “Funny” and “ Politics ” to the niches of “Animals […]

The Definitive Guide to Content Curation

10 Share

2 Share

1 Share

Share

Share

Share

As marketers in a content-driven landscape, we are responsible for producing huge amounts of content day in and day out. But, most of us don’t have the time, staff, or budget to publish enough great (or, even good) content. We’re doing the best we can, but it’s impossible to stay ahead of the demand. That’s where content curation comes in. This hands-on guide will show you how curation fills that gap, answering the following questions:

> WHY content curation is a good idea, including a look at the new Buyer 2.0,

WHAT content curation is, and how it fits in the context of the overall content marketing mix.

HOW you can put content curation to work for your brand including a detailed, step-by-step look at what, when, where, and how to curate effectively.

WHY you’re curating content in the first place – a full-circle look at performance, measurement, and optimization. This guide also includes insight from over 30 content marketing experts, who each answer the question: What’s the single biggest benefit of curation to content marketing? For an even more in-depth analysis, download the full eBook on the topic, The Ultimate Guide to Content Curation . The path to purchase used to be a straightforward line from Point A (buyer need) to Point B (conversion). It was easy for marketers to guide and even control the prospect’s journey along this narrowly defined series of steps.But, you know all that’s changed. Today’s buyer is hyper-connected in real time via multiple devices and channels to an inexhaustible avalanche of information. This buyer isn’t waiting for you to tell him what to do next. In fact, according to Sirius Decisions, 70% of the buyer journey is completed without any sales involvement.So, how are buyers making their purchase decisions, and – more importantly – how can you influence those decisions? Enter Content Marketing. Businesses are turning to content marketing , the process for developing, executing and delivering the content and related assets that are needed to create, nurture and grow a company’s customer base.But, as more businesses jumped onto the content marketing bandwagon, it has become difficult for marketers to maintain the frequency and quality required to compete. Content curation helps you compete effectively and efficiently, and it provides unique benefits that are critical in today’s market. Adding content curation […]

Content Curation

1 Vote DIY Book Marketing

DIY Book Mktg _ Content Curation _ Judith Gaines Now that you’ve gotten to know your audience by looking at their interests in your Twitter Analytics and chatting via social media, it’s time to give the relationship more value. This is where curating content to share is a win-win proposition.

Blogs and social media posts demand a lot of content and if you don’t plan ahead they also demand a lot of time. Everyone is short on time, including your followers.

By finding online content that feeds their interests you… Save them time by giving them what they want

Save yourself time by sharing great content that compliments what you already post

Makes you a source for great content – thus your posts get noticed and appreciated

5 Destinations For Sharable Content

Online Search

> Type in keywords that match your blog topic or writing genre.

Narrow the scope of your results by adding more words to the search string. These are known as long tail searches.

For example, type “mystery writing” and you get this  About 126,000,000 results (0.37 seconds)  There’s bound to be something here of interest to you and your followers. Google Alerts Harness the power of Google’s search engine to do the work for you. Setup a  simple 1-time search  and have your topics delivered to your inbox. I have several set up to monitor news on art theft and WWII art crimes using variations on search terms. You get to decide how frequently you want these delivered – daily, weekly, or monthly.Note: This is also a good way to “listen” for online mentions of your name (pen names) & titles. Alltop.com Search a wide range of topics and get a list of top websites and blogs with the latest articles. (Thank you to Guy Kawasaki and Peg Fitzpatrick for this suggestion from their new book The Art of Social Media: Power Tips for Power Users .Not only will you find great content, this is a good resource for researching current topics relevant to your writing. Screen Shot 2015-01-11 at 9.38.45 PM Recommended Blogs Check your blog host’s main page for trending and top blogs. WordPress shares recommended blogs based on tags used on your own site. Their Press This feature also allows you to easily share posts to your page. StumbleUpon, Reddit, etc. These services are social networking for websites. You tag what you like […]

How Content Curation Can Drive Traffic

Content curation is becoming more popular, particularly with the surge of tools coming into the marketplace due to the demand for sourcing relevant and valuable content to make it easier for businesses and bloggers alike.

Over the last 18 months we have seen content curation evolving…perhaps maturing to the point where, in 2015, it will come of age. What was initially a technique to find, gather and present highly selective online content (from articles, blog posts, videos and imagery) around specific topics/aimed at particular groups, it has progressed into collaborative content curation. Tools such as ZEEF and Listly are great examples of how effective content curation is becoming for driving engagement and traffic. And how we, as hungry consumers of content, can trust the content to be relevant to our needs and therefore save us even more time.

The object of content curation is to simply find the best content on a certain topic. Content curation gives your readers the content they want by filtering through vast quantities of information and presenting the best available (by filtering out the less relevant content).

Below are some ways to help you maximise curating content, generate more engagement and traffic , and ensure that you don’t have to just rely on artificial intelligence to find “mostly” relevant content. Despite technical advancements, there is still a lot unwanted content uncovered by the various tools out there – no matter how specific you try to be with your keywords and search topics! What we really need is human intelligence to be part of the process too. 1.   Use lists

List posts have always worked well and can help increase engagement , shares and drive traffic. They are easy to share and add huge value to the reader who is able to scan for what is most appropriate for them – lists are simply much easier on the eye :).   ZEEF , for example, embraces the philosophy of content curation and applies a combination of advanced algorithms with human intelligence. Their list directory approach works very well and differentiates from others in the marketplace as curators are able to rank the best sites (or lists) based on quality. This therefore ensures the ethos of content curation is about quality content.  Multiple curators can make edits/suggestions and collaborate on each of the lists too. The lists are fully shareable and can be embedded into other websites which helps […]

Why You Should Curate Content in 2015

Content curation means curating of existing ideas and content to share, or to make your own content. Web content is rapidly growing and in 2015 it will grow much more. So the questions are what to do this content? How do we find your own great ideas ? How to create the content that really matters?
I personally believe that content curation is necessary to create and share quality content with your followers and fans. This will engage them with your content and grow your social share. It is not easy to find quality content. Curation if the only best way to create quality content in 2015. Curate Content in 2015 : eAskme Other people are reading : Beat Panda and Penguin with Your Content Strategy What Is Content Curation?

We will understand it in simple words. For example, I read an article on How to improve SEO and review its comments, As I know my readers will like this topic, so I get inspiration and write content of my own. After creating an article I will share it on all my social profiles and also give share buttons for my followers to share on their social profiles.
Also See : What you should do when Bloggers Copy Your original Blog content
Now let`s see the tools to curate content. Tools to Curating Content

Here are the online tools which help you get idea and create content of your own.     Scoop.it: It allow you to choose topics of your interest and use keywords according to your choice to see content related to your keywords. It will show you the content related to your keywords from all sources. You can also make a list of your favorite sources to get updates. It is an easy to use platform.

    Quora: It is an online Question answer based community. You can ask questions and let others to answer on your questions or you can also answer to questions of others. It will help you to get engaging audience. 

    ContentGems: On this website content is updating like storm. It shows articles that are shared on social profiles or RSS feeds. You can do research with the help of keywords.

    Storify: Storify is useful to create stories. Your an pull information from sites, blogs, videos, soical profiles an create a story and publish here. It […]

 Page 1 of 93  1  2  3  4  5 » ...  Last »